Category Archives: Uncategorized

The Art of “Campaigning” to Inform and Influence

The Art of “Campaigning” to Inform and Influence: “ The Art of “Campaigning” to Inform and Influence by Brigadier General Huba Wass de Czege Download the Full Article: The Art of “Campaigning” to Inform and Influence The purpose of this article is to benefit Corps, Division, and Brigade commanders and their staffs who know throughContinue reading “The Art of “Campaigning” to Inform and Influence”

The 2010 Social Business Landscape

The 2010 Social Business Landscape: “ The blurring of the lines between the consumer Internet and the business world has continued apace this year. I’ve begun referring to this phenomenon as CoIT when it happens in the workplace, but that’s not quite the full story either. What has happened is that social media has becomeContinue reading “The 2010 Social Business Landscape”

http://contentmarketingtoday.com/2010/08/12/content-marketing-converts-even-the-toughest-business-buyers/

the ultimate skeptical prospect who says: I don’t know who you are. I don’t know your company. I don’t know your company’s product. I don’t know what your company stands for. I don’t know your company’s customers. I don’t know your company’s record. I don’t know your company’s reputation. Now, what was it you wantedContinue reading “http://contentmarketingtoday.com/2010/08/12/content-marketing-converts-even-the-toughest-business-buyers/”

Rootcause Business Planning For Enduring Social Impact

Check out this SlideShare Presentation: Rootcause Business Planning For Enduring Social Impacthttp://static.slidesharecdn.com/swf/doc_player.swf?doc=rootcause-businessplanningforenduringsocialimpact-100401004702-phpapp01&stripped_title=rootcause-business-planning-for-enduring-social-impact View more documents from Ambassador Andrew Williams Jr.