the ultimate skeptical prospect who says:
- I don’t know who you are.
- I don’t know your company.
- I don’t know your company’s product.
- I don’t know what your company stands for.
- I don’t know your company’s customers.
- I don’t know your company’s record.
- I don’t know your company’s reputation.
Now, what was it you wanted to sell me?
http://contentmarketingtoday.com/2010/08/12/content-marketing-converts-even-the-toughest-business-buyers/
Published by MidMarket.ai
Your Private Business Thinking Partners: Sharing all the Best Solutions to MAXIMIZE Market Value!
Smart leaders committed to continuous learning and improvement to accelerate growth, improve profitability and avoid mistakes by sharing benchmarks, best practices, lessons learned, advice and insights. Access our collective knowledge and develop deep, impactful relationships with talented owners, investors, and advisors.
View more posts
MidMarket.ai 